Let the
world
know!
People
can’t
join
your
club if
they
don’t
know it
exists!
There
are
thousands
of
people
waiting
to join
Toastmasters
who
“just
haven’t
gotten
around
to it
yet.”
They are
ready to
join
your
club –
they
just
need a
reminder
and a
little
push to
do so!
To help
you with
that
push,
Toastmasters
International
has
created
many
resources
to help
you
promote
your
club,
such as
the new
marketing
DVD,
Welcome
to
Toastmasters! You
can
also download
the
free publicity
and
promotion
manual,
Let the
World
Know or order
a
printed
copy
from our
online
store
(Item
1140).
This
manual
highlights
one of
the best
ways to
get
publicity:
through
notices
in local
publications.
This is
how to
do it:
-
Submit
your
club’s
meeting
time
and
location
to
the
calendar
sections
of
company
newsletters
and
publications
in
your
area.
You’ll
have
more
success
with
small
weekly newspapers
than
with
daily
metropolitan
publications.
-
Write
a
press
release
with
an
attention-grabbing
headline
showcasing
your
club’s
special
events,
such
as
speech
contests,
unique
meeting
formats
or
appearances
of
guest
speakers.
Many
editors
look
for
content
, so
this
is a
way
to
help
them
out!
If
your
story
has
a
news
hook,
send
it
to
all
media
sources
in
your
area,
including
radio
and
television
stations.
-
Include
a
photograph
of
someone
speaking
or
receiving
an
award.
Briefly
describe
what’s
happening
in
the
photo,
the
benefits
of
the
Toastmasters
program,
your
club’s
meeting
time
and
location,
and
an
open
invitation
to
guests.
The
Let the
World
Know
manual
contains
sample
press
releases,
detailed
instructions
and many
other
ideas
for
promoting
your
club. In
addition,
the
following
PR-related
materials
will
help you
